雪加电子烟称2019-2020成功筹集1.25亿美元资金

3月13日消息,新闻稿发布公司美通社prnewswire网站发布了国内电子烟品牌SNOWPLUS在3月12日发布的一则关于最新融资的英文声明。

官方,该新闻稿被科技媒体technode 摘录发布。目前尚无其他媒体进行进行报道。

蓝洞新消费求证了雪加首席执行官王飒关于融资事宜信息,终止目前尚无回复,另一名高管表示需要询问海外业务部具体情况才可回复。

不过这些的是,雪加称1.25亿美元融资是从2019年到2020年的融资总额,并重新获得近期的具体融资成果。

SNOWPLUS 宣布了2019年至2020年2月的全球投资结果,总额约为1.25亿美元

从雪加一贯高调的风格来说,此番融资才能从国内媒体开始官宣,而仅是从新闻稿发布网站美通社和一家名不见经传的科技媒体发起报道,也是有些诡异。

一位电子烟行业人士吐槽说,本以为是又融了1.25亿美元,没想到是一共烧了1.25亿美元。

总之,请各位看官审慎慎阅读吧。

以下为该新闻稿中文版:

2020年3月12日,北京,美通社/ -SNOWPLUS 今天宣布了从2019年到2020年2月的全球融资结果,总计约1.25亿美元。资金来自亚洲,北美,欧洲和中东的投资者。

该公司已经确认了香港的罗斯福财富投资管理有限公司以及其他投资者的资金,正为进一步进入全球市场做准备。

HK Rothsfortune投资管理有限公司执行合伙人朱兆查尔斯表示:我们之所以投资SNOWPLUS,是因为其强大的全球战略使他们在国内外市场上都获得了成功。在国内市场的强劲表现下,SNOWPLUS已经证明他们有能力取得成功并展开其为全球成人提供更好的吸烟替代品的使命。

这笔资金已经在全球四个地区(包括北美,欧洲,中东和非洲以及东南亚)建立了销售团队,建立了合作伙伴关系并进行了其他扩展工作。SNOWPLUS具有全面发展的国际战略,该战略涉及通过与本地行业参与者合作,负责任地扩展到全球市场。

该公司将通过为SNOWPLUS产品提供更优化的环境继续积极地扩展到目标国际市场,从而加强其在国内市场的地位,从而巩固其在国际舞台上的地位。

SNOWPLUS联合创始人李德瑞(Derek Li)表示:最新一轮投资使我们更进一步地实现了我们的目标,即为全球的成年吸烟者提供更好的替代产品。展望未来,我们将继续创新,将最新,最前沿的技术替代我们的产品,为全球成人用户提供最佳的蒸发器体验。我们固定不移地与本地公司建立行业联盟和合资企业。

通过在英国,加拿大和中东建立团队,在向这些全球市场进行部署方面已经取得了进展。已经建立了英国仓库,以确保该国稳定的产品供应,并且可以在加拿大的50家Esso便利店购买SNOWPLUS产品。

SNOWPLUS正在为马来西亚市场开发无尼古丁产品,在东南亚也可以扩展工作。同时,在印尼市场,SNOWPLUS目前正在申请线下商店的官方许可,并计划与当地电子液体行业参与合作开发适合当地口味的口味。

展望未来,SNOWPLUS计划利用投资来扩大全球范围,同时在其中国本土市场保持稳固的立足点。和技术的行之有效的记录,而且还为顺利进入关键的全球市场铺平了道路。

以下为英文版:

BEIJING, March 12, 2020 /PRNewswire/ -- Today SNOWPLUS has announced global investment results from 2019 through February 2020 amounting to approximately $125 million USD. The funding has come from investors in Asia, North America, Europe and the Middle East.

The company has confirmed funding from Hong Kong-based HK Rothsfortune Investment Management Limited among other investors as it further prepares for entry into global markets.

"We have invested in SNOWPLUS because of their strong global strategy which sets them up for success in both domestic and international markets," said Charles Zhu, Managing Partner of HK Rothsfortune Investment Management Limited. "With strong performance in the domestic market, SNOWPLUS has proven that they are capable of achieving success and fulfilling their mission of providing better smoking alternatives for adults at the global level."

This funding has already seen the establishment of sales teams, partnerships and other expansion efforts across four regions globally including North America, Europe, the Middle East and Africa and Southeast Asia. SNOWPLUS has a fully developed international strategy that involves responsibly expanding into global markets by working with local industry players.

The company will strengthen its presence in the domestic market as it continues to actively expand to targeted international markets with more optimized environments for SNOWPLUS products, bolstering its presence on the international stage.

"This latest round of investment puts us one step closer to realizing our vision of providing better alternatives that satisfy adult smokers globally," said Derek Li, Co-founder of SNOWPLUS. "Moving forward, we will continue to innovate, applying the latest and most cutting-edge technologies to our products to provide global adult users the optimal vaporizer experience. We will also remain steadfast in forging industry alliances and joint ventures with local companies."

Progress has already been made in deployment to these global markets, with the building of teams in the UK, Canada and the Middle East. A UK warehouse has already been set up to ensure a steady supply of product in the country, and SNOWPLUS products can be purchased at 50 Esso convenience store locations in Canada.

Expansion efforts are also underway in Southeast Asia, with SNOWPLUS developing nicotine-free products for the Malaysian market. Meanwhile, in the Indonesian market, SNOWPLUS is currently applying for official licensing of offline stores and plans to work with local e-liquid industry players to develop flavors suited to local tastes.

Moving forward, SNOWPLUS plans to leverage investment to further expand worldwide, while maintaining a solid foothold in its home market of China. With funding from respected industry players in the capital market, SNOWPLUS is not only continuing its proven record of developing top-of-the-line vaping products and technologies, but also paving the way for a smooth entrance into key global markets that have a demonstrated demand for vape products.